Google says that one out of five searches on Google are related to location. For that reason they made Google Local which has since been changed into Google Places.
If you are familiar with Google’s Local Business Center, then you are also familiar with Google Places. Google modified the name of their local business center to offer better services to businesses and their users.
Like its predecessor, Google Places is designed to help people find small businesses and to help business owners reach out to their prospects. Like the traditional Yellow Pages, Google Places offers business info arranged by category. If you sell dog treats in Austin, Texas all your potential customer has to do is look for Dog Treats in Austin, Texas and they will locate you.
However, in contrast to the old-fashioned Yellow Pages, Google Places is available on any PC and mobile device. This is crucial because many folks use their mobile device as a resource for finding stores, services and companies.
What Does Google Places Offer?
Google places offers the same tools and features that Google Local Business Center offered and they have added one or two new features including:
- Service areas: Made to help net marketers make their address private and help brick and mortar companies minister to folks in a geographic region.
- Business photograph shoots. Companies can upload their own photographs or request a free photo shoot of the inside of their business which can supplement existing pictures.
- Custom-maked QR codes which can sometimes be placed on smart phones and business cards and scanned to help folks find your small business
- Entrepreneurs can post real-time updates to their Place Page. This makes promoting specialized activities, offering coupons or motivations straightforward.
- Google Places also offers a customized dashboard for entrepreneurs so that they can track the data including how often prospects have found your business on Google, what keywords they used and where they came from.
Getting Started On Google Places
Getting Started on Google Places is straightforward. If you’ve got an account simply log into your account and create a listing. You are able to add coupons, description, location and you can use the QR code to promote your business.
If you don’t have a Google account, then it’s straightforward and free to get one. Visit Google Places and sign up. You can right away begin creating your profile.
Why Use Google Places?
Google Places is good addition to your online marketing strategies even if you do not have a physical business. Many people would prefer to deal with local businesses and they conduct searches for these firms online or on their smart phone. You can reach a altogether new audience by listing your business with Google Places.
Whether you are marketing a business, service, or yourself, learning new marketing and communication methods and using effective Online Tools can help give you that ‘edge ‘ to get ahead of your competitors.
If you’d like to build a trusted and profitable brand online with proven step-by-step, straight forward, coaching, then sign up for the Free Newsletter Online Marketing Strategies today!
